Ten Pin Magic

Ancient Egyptians began bowling in about 5200 B.C. German and British people also enjoyed the game, but it was the Dutch settlers who brought their version of “Dutch pins” to America in the 16th century. They played their games in the middle of Manhattan, which is still sometimes referred to as the “Bowling Green.” Originally a nine-pin game, bowling in New York attracted some shady characters and was eventually outlawed; in order to get around the gambling laws that prohibited it, alley owners simply added another pin. And the rest is history.

Lumbered with the Fred Flintstone image for years, tenpin bowling has recently found a retro-cool status among the young and the fashionable.
If you travel to Atlanta, hometown of ‘Coca-Cola’, you should check out the new Ten Pin Alley in Atlantic Station. The place is owned by cool cats Ashton Kutcher and Wilmer Valderrama, servers wear vintage-inspired bowling shirts and the dj plays very groovy tunes. So ‘pick a cherry’ and ‘hammer the pocket’. Fabulous atmosphere and a guaranteed good time!

For all the bowlin’ lovers out there: here you can see an original ‘Coca-Cola’ poster from the forties plus the Remix version. Enjoy!

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Be Really Refreshed

“Here’s the way to feel refreshed” was a slogan that caught the eye from magazine readers in the 1940s. “Your thirst takes wings when you treat it with to an ice-cold Coca-Cola”. Even the busiest man in the world comes up smiling after ‘the pause that refreshes’.

From the earliest days, ‘Coca-Cola’ has a very simple purpose, and that is to offer people of the world a moment out of the day to relax, to enjoy and to be refreshed.

The feeling when you drink an ice-cold ‘Coke’ from that traditional curvy glass bottle on a steamy hot day is one of those things you never forget or fail to appreciate. Your whole body relaxes as that caramel-like sweetness hits your tongue and is followed by that wonderfully pleasant burn as it hits the back of your throat and is finally welcomed by your stomach as it quenches your thirst. That, my friends, is refreshment!

Here you can see some amazing images from those early days…

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