The Pop in Nu Pop Culture: A New Art Generation Inspired by Coca-Cola

More than 45 years ago, artists such as Robert Rauschenberg, Mel Ramos and Andy Warhol started to use images of the Coca-Cola bottles or cans to create their pop art. The embrace of popular consumer goods such as Coca-Cola by these iconic artists had a great influence on pop culture, broke aesthetic barriers and touched a deep cultural nerve.

Today, a new generation of artists eager to focus on Coca-Cola’s artistic aura. Using centuries-old techniques as drawing and painting or state-of-the-art Photoshop or Illustrator skills (and sometimes a mix of old & new), they transform Coke’s iconic visual elements into original and captivating works of art.

“Coca-Colored” (detail) by Kofi Ansah aka De Godson (Italy/UK)

Kofi is a 19 year old artist with a goal and determination. He is originally from Ghana but has spent most of his life in Europe. His main residence is in Milan, but currently Kofi is studying 3D Animation at Ravensbourne College of Design & Communication, London. Kofi is also the webmaster and driving force of DigitalFlow, a dedicated site for young graphic talent.
http://degodson.com/

“Coca-Cola” illustration by Issam 991, Morocco

“Koi Cola” by Orticanoodles, Italy

Orticanoodles is a street artist from Milan, famous for his stencil art. Orticanoodles is making a name for himself since 2005, filling the city with his spray & brush images. The koi carps quickly became his signature design, being so colourful and suitable for different pictorial treatments.
http://www.orticanoodles.com/

“Diet Coca-Cola” by TrashCandy, Israel

“Coca-Cola Can” by MKitos, Portugal

“Coca-Cola Cup” by Kasia H4waiian, Poland

“Coca-Cola Can” by Thomas Pwgy, Romania

“Invisible Lines” by Hannouska (Hannah Maité), France

“This is a painting İ made to illustrate the invisible lines between the body and it’s environment. So as you can see, there are differents objects that appear thanks to the lines. Everything is connected to each other. Do you see the fox?”

“Feel the Love” by Go Green, Canada

“Coke, Cake & Cream” by Aya Takagi, UK
Sweet, sour, yummy and melting sensation expressed through delicious syrupy and rich, fresh and fruity colours in dynamic shapes and images. Screenprint with aquascreen ink on paper.

Aya Takagi was born in Tokyo in 1984. She graduated from University of Canterbury, School of Fine Arts with BFA Printmaking in 2006. She is continuing her study in fine art at University of Canterbury in the BFA Honors Programme this year. She uses silkscreen as her main printing method, since her interest in printmaking was influenced by Pop Artists such as Andy Warhol and Robert Rauschenberg.

“Cherry Coke” by Schimpansen

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